I have had the pleasure of working with James since I first made the USA open national equipped team back in 2016. I placed second at the 2016 IPF World Championship, third at the 2017 IWGA Powerlifting Championship, and first at 2018 Classic World Championship with James’s programming and coaching, as well as set various American and World records. He goes above and beyond for his clients, and I can’t wait to see what else the future holds.
James Townsend is the best coach I have worked with for a handful of reasons. The support and genuine investment he has in every one of his athletes is incredible. With a schedule that sometimes is quite busy, James is accommodating, flexible, and attentive. He takes the time to view every training video and provide thorough technical feedback which has drastically improved my lifting and technique over the last 3 years. Because of his attention to detail, I have become a much more consistent lifter, which is better for both the athlete and coach. I can’t recommend James enough for powerlifters who are truly willing to work hard and want to get to the next level.
I've been training with James since 2013. I've had goals that I wanted to achieve for many years, but they kept eluding me. James' aggressive and smart style of programming and coaching has helped me achieve many of my goals and we keep pushing for more.
Powerlifting is always a work in a progress and I just keep making progress with James.
I started working with James after 2016 Open Nationals when I made the Open National Team. Since working with James I have attained a national and world titles, various American records in both raw/equipped, and made national teams in both raw/equipped divisions.
I think what's great about our athlete-coach relationship is that we both have a mutual understanding of each other and typically have the same goals for my training and meet performance.
One of the accomplishments under James I am proud of is the development of strength I have gained in the bench press. I went from being someone who never even came close to medaling in the event-to earning a bronze in bench press and 2016 IPF Jr. Worlds (equipped) and 2018 IPF Classic Worlds (raw). I look forward to the many more meets and press we conquer together in the future!
James adapted training to account for spinal fusion surgery, something many trainers would avoid. He’s aggressive in terms of training, but cares about his lifters’ health.
I started training with James in October of 2017 after I competed in my second meet at the USA Powerlifting Raw Nationals. I was new to the powerlifting world, and had only been training for about a year, so I was looking for someone that could help mentor and teach me about this sport. He helped me prepare for the 2018 A7 Bar Grip Pro Raw Challenge at the Arnold. His programming is sound, and the best that you can get. He was also able to help manage a shoulder injury through programming during training, and I was still able to manage big personal records across the board. His programming helped me place 10th overall at the Arnold with a 20 point jump in wilks, 44 pound total increase, and personal records in all three lifts.
In training I thought I had hit my biggest plateau, but working with James within the last year has shown me there’s always room for improvement. I can’t wait to see what the future holds with Elite Iron.
Damarrio Doc Holloway, Ph.D.
In order to be pushed further than you believe you can be pushed, someone has to have a higher level of drive and fight within themselves. As someone who has always enjoyed academics just as much as I have athletics, my drive has always been high. Powerlifting is a sport that can beat up the body on a day to day basis, your mental level of competition can outrun the physical, which can quickly turn into doubt and defeat.
Throughout my 19 year career, James has coached me through state (4), collegiate (4), national (9), and international (3) championship gold medals, several collegiate and American records, and most importantly, through the toughest national and internationally defeats. Despite wins, loses, 2 surgeries, and that thing called life, James as never allowed me to take an ‘L’ and allow me to mentally be defeated.
As a coach, trainer, husband, father, and, family-man, James understands that life happens but for me, competition is not a way to hide the struggles of life, but a way to fight.